Friday, December 9, 2011

MusclePharm Breaks Company Record for Monthly Sales in November

MusclePharm Breaks Company Record for Monthly Sales in NovemberOrlando, FL 12/9/11 (StreetBeat) -- MusclePharm Corporation, a Nevada corporation (OTCBB: MSLP.OB), an expanding U.S. nutritional supplement company, is pleased to announce that it set a Company record for monthly sales during the month of November with gross sales of approximately $2,700,000 .

While the fourth quarter is historically a slow month in the nutritional supplement world, MusclePharm continued to show consistent growth, reaching approximately $2,700,000 in gross sales during November, its biggest sales month in Company history. The total costs of goods sold for the November products sold equated to $1,700,000 . Other Company expenses in November remained similar to the figures reported in the Company's unaudited financial statements during the third quarter of 2011.

The Company's popular Assault™ pre-workout product ("Assault"), which was recently named the "2011 Bodybuilding.com New Supplement of the Year," also broke a Company record for most units sold by an individual product in a single month, selling over 70,000 units during the record-breaking month. Assault is currently the No. 3 overall top-selling product on Bodybuilding.com among more than 12,000 products, while MusclePharm is the No. 2 top-selling brand on Bodybuilding.com, a popular e-commerce site that features nearly 600 brands. The consistent growth and record-setting month also indicates continued development for MusclePharm, which is the official nutritional supplement provider of the Ultimate Fighting Championship (UFC).

"We continue to see enormous growth in revenues each month at MusclePharm and have been able to develop a consistent customer retention rate with our hands-on customer service between our popular social media channels," MusclePharm Chief Executive Officer Brad Pyatt said. "I really believe our consumers know we care about them and we are passionate about their own personal results and our brand quality. We are aggressively moving to make MusclePharm one of the biggest brands in the nutritional supplement industry."

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