MMAX Media Holdings (OTCBB: MMAX) announced today that it has agreed to a merger with Hyperlocal Marketing LLC (HLM), a development stage company. As part of the Agreement and Plan of Merger, MMAX will issue approximately 21 million shares of its Common Stock in exchange for all the Membership Interests of HLM. Concurrent with this announcement, Mr. Edward A. Cespedes, HLM Founder and Managing Member, has been appointed President of MMAX and will serve on the Board as a Director. The Agreement and Plan of Merger is subject to various conditions, including the receipt of financing. Details of the merger transaction are contained in the 8-K filed today with the Securities and Exchange Commission.
Founded by Edward A. Cespedes and Blake R. Ruderman in early 2010, HLM develops products that address location-based marketing and group buying opportunities in the $100 billion local marketing industry. The Companys principal product provides merchants with full service and easy to use mobile marketing services, including mobile coupons, mobile business cards, mobile websites, use of SMS short codes, contest management, and more. The Company also has premium keyword related products and is developing additional location based applications.
According to Mr. Cespedes, location-based marketing is growing fast. In addition to our existing products, we believe there will be a significant amount of additional opportunities to pursue in the space. Having a publicly traded platform will allow us additional flexibility to pursue those opportunities
Founded by Edward A. Cespedes and Blake R. Ruderman in early 2010, HLM develops products that address location-based marketing and group buying opportunities in the $100 billion local marketing industry. The Companys principal product provides merchants with full service and easy to use mobile marketing services, including mobile coupons, mobile business cards, mobile websites, use of SMS short codes, contest management, and more. The Company also has premium keyword related products and is developing additional location based applications.
According to Mr. Cespedes, location-based marketing is growing fast. In addition to our existing products, we believe there will be a significant amount of additional opportunities to pursue in the space. Having a publicly traded platform will allow us additional flexibility to pursue those opportunities
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