Thursday, March 1, 2012

Sky-mobi Limited (Nasdaq: MOBI) to Provide for China Mobile Group's Mobile Gaming Platform

Sky-mobi Limited (Nasdaq: MOBI) to Provide for China Mobile Group's Mobile Gaming PlatformOrlando, FL 3/1/12 (StreetBeat) – Sky-mobi Limited (Nasdaq:MOBI), a leading mobile application store and mobile social network community operator in China, today announced that its subsidiary, Hangzhou Mijia Technologies Co., Ltd., has entered into a partnership agreement with China Mobile Group Jiangsu Company Limited ("Jiangsu Mobile"), a wholly-owned subsidiary of China Mobile Group, to provide content and operational cooperation for China Mobile's gaming platform nationwide.

Under the terms of the one-year agreement, Sky-mobi will provide cooperative content, including single user games and applications, online multi-player games and other content, on China Mobile Group's gaming platform along with customer service and operation cooperation for the games and content for feature phones. Jiangsu Mobile is responsible for development and maintenance of the gaming platform, new game screening, launches and related gaming channel operations, including collections. Jiangsu Mobile will share revenue with Sky-mobi based on paid downloads and usage. Over the course of the agreement both parties will work together on marketing, promotions and user development.

Mr. Michael Song, Chairman and Chief Executive Officer of Sky-mobi, stated, "We are pleased to partner with China Mobile to provide content and operational cooperation for its mobile gaming platform. China Mobile Group is the leading mobile service provider in China and our cooperation will further enhance our industry presence and increase confidence amongst our subscribers. Through this arrangement, high quality games will be available to 80% of our Maopao users throughout China. We expect this partnership will provide both parties with operational and financial benefits going forward."

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