Palm Beach, FL 5/14/12 (StreetBeat) -- Brownie's Marine Group, Inc. (OTCBB:BWMG), a leading developer, manufacturer and distributor of highly specialized dive and safety products, today announced that SunStar Aquatic Services ("SunStar") has entered into a strategic agreement to provide professional dive trips, and training solutions for the new Brownie's Boca Dive and Paddle store, in Boca Raton, Florida.
SunStar was started by Karen Orsak and Capt. Tony Coulter in 1989 with the goal of providing top-notch, safe and adventurous SCUBA training combined with professional dive boat trips. SunStar operates a first class 15-passenger Dive vessel called the "DIVERSITY" with a base of operation at the prestigious Marina One Yacht Club. Marina One has over 2,600,000 cubic feet of indoor boat storage and deep water dockage and is located on the Boca Raton / Deerfield Beach city boundary in south Florida occupying both sides of Federal Highway. SunStar's NAUI and PADI classes meet the highest levels of standards available in the industry. These classes are overseen by co-founder Tony Coulter who has been expertly instructing divers for over twenty-one years; and range from entry level through the entire range of specialty training programs which are offered by SunStar from the Marina One facility.
Robert Carmichael, Brownie's CEO stated, "Marina One is arguably one of the top full-service marina facilities in southeast Florida and is positioned directly on the main canal serving the bulk of Boca Raton waterfront home and boat owners. Our core products and services excel when placed in front of this type of high profile and affluent market. SunStar will be operating as our training and boat operations team utilizing the class room and storage facility at our new Boca Dive and Paddle showroom for student orientation and outfitting. Offering a whole equipment, training, and activity solution to divers and boaters of all experience levels is important to our larger plan."
Karen Orsak, co-founder of SunStar stated, "Tony and I believe the key to building a sustainable dive industry is by investing in the time and knowledge required to achieve a superior dive education along with an enjoyable and safe in-water experience for all divers. We are pleased that Brownie's Marine Group shares our vision for the future of the diving industry."
Mr. Carmichael further stated, "Tony and crew are known for their no-nonsense approach to high-quality training and boat operations; these are key tenants to our brand progression as we head toward the full-scale Brownie Adventure Center model. Brownie's is committed to moving our unique products into prime markets like Boca Raton by creating a dynamic and company owned showrooms. We believe that placing the first of these stores in this high-density investor area will also help to increase our shareholder value."
Brownie's is in the final stage of completing its Boca Dive and Paddle concept store. This novel showroom will feature a state of the art selection of Brownie's core products and other great brands of dive equipment and stand-up-paddle boards (SUP). Quality training, demonstrations, a high quality as well as dive boat training operations are expected to be the foundation to building a sustainable customer base around this store model. A "soft" opening of the store, located at 176--B Glades Road in Boca Raton, is expected to occur in the next several days with an anticipated grand opening before the end of May.
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